Creative built per product
Photography, video cuts and copy made for the feed: thumb-stopping first, on-brand always.
The channel
What Meta is, and why we buy the impressions.
Meta's platforms (Facebook and Instagram) are where discovery commerce happens: a buyer sees a product they never searched for and wants it. It is the strongest engine there is for new products and visual categories.
TPL runs Meta as a paid channel with our own creative production, our own audiences built from years of selling, and our own money on every impression.
What we do
We buy your products and sell them
We buy your products and sell them
through Meta, on Facebook and Instagram, on storefronts we own, in 125+ countries.
We are the merchant of record behind every impression! We buy the stock, shoot the creative, build the audience, pay for the impression and answer the comment underneath it - our creative, our audiences, our budget, our storefronts. You keep making the products - we sell them.
Illustrative order values · Meta-driven sales · 125+ countries
- SurfacesFacebook, Instagram and Shops.
- CreativeProduced by us, per product.
- BudgetEvery impression paid by us, not by you.
- Landing pagesOur own storefronts. 10 of them.
How we run Meta, campaign by campaign.
Audiences from real sales data
We target with signals from 500K+ customers served across our channels, not guesswork.
Budget on us
Meta spend for the products we carry is TPL's cost. We buy the demand; you watch the orders.
Storefronts behind every click
Ads land on shops we run: real stock, real prices, checkout that works in the buyer's market.
Care where the comments are
Buyers ask questions in comments and DMs. Ours get answered: by humans, fast, in their language.
Two reasons you scrolled this far. One next step for each.
Your product belongs on Meta.
A product that photographs well is sitting on demand Meta can unlock, and we front the ad budget to prove it. Creative, targeting, storefront and fulfilment: all ours. Your part is making the product.
5 partnership modelsFind your model →
An ad of ours sold you this.
Saw us on Facebook or Instagram and bought? Behind that ad is TPL S.A., a real retailer with a warehouse in Patras, tracked shipping to your door and a care team that answers in your language.
Your order, protectedSee our promise →
The network behind it
The floor behind the ads and the shops. Demand we create, stock we own.
We shoot it, target it, ship it and stand behind it on Meta.
01List
Shoppable where the buyer is scrolling.
Meta · Facebook · Instagram · Shops
Priced to convert on first sight.
Demand created, not waited for.
At the door in 24h to 72h.
DHL, UPS and FedEx on the label.
05Support
Replies where the comments are.
Care where the comments are, before and after the sale.
Start
One email is the whole process. Let’s see if Meta is your way in.
Show us the product. We’ll say plainly whether it stops a thumb, and under which of our 5 co-operation models.
- 01
You send one email. Category, price point, what the product looks like.
- 02
We read it. No forms. No gatekeeping.
- 03
We test the demand against our own audiences. A straight yes, no, or a better channel.
Questions
Asked about Meta. Answered directly.
I ordered through an Instagram ad. Who did I buy from?
From TPL, the retailer running that storefront. We're a Greek company operating since 2017, and your order ships tracked from our own warehouse.
Can TPL advertise my product on Facebook and Instagram?
Yes. That's part of every channel plan we run. We produce the creative, build the audiences and pay for the media ourselves.
Does social selling cheapen a brand?
Not the way we run it. Prices on Meta match our other channels: we don't discount a brand into visibility, we advertise it there.
Meta is a trademark of Meta Platforms, Inc. TPL S.A. operates on this channel as an independent seller and is not endorsed by, sponsored by, or affiliated with Meta Platforms, Inc.