List it on Amazon.
That is the whole plan.
It is never the whole plan. Behind the one click a customer makes sit forty functions - VAT in eleven jurisdictions, customs in thirty regimes, pricing, content, care, returns - and each one used to cost a salary. That wall is the reason global commerce belonged to giants. Here is the whole of it, drawn.
One sale. An entire business behind it.
Seventeen stages, starting from three blocks and two arrows. Step through everything that has to exist before one Amazon order can ship - the people, the systems, the partners and the money, in the order they arrive.
Scroll the diagram sideways to follow the chain
Click the diagram to step through it, or a segment of the rail to jump. Open it full-screen →
Four columns. One of them is the sale.
By the last stage the transaction sits in the middle of four groups, and every one of them has to exist before the first order ships.
A brand that sells cross-border alone builds all four itself, in every market it enters, before it knows whether the market wants the product. That is the wall - and it is why global commerce used to belong to whoever could already afford it.
Internal business - the organisation already on the payroll: management, sales, finance, procurement, operations.
Technology - ERP, CRM, PIM, inventory and analytics, plus the integration layer nobody budgets for that makes them talk to a marketplace.
People & specialists - the ones who turn a physical product into a listing: product data, photography, copy, translation, advertising, marketplace SEO, customer care.
External partners - forwarders, carriers, customs brokers, 3PL, last mile, and a legal, tax and VAT advisor in every jurisdiction sold into.
Tell us about your products. We'll show you where the value is.
We look at your product line, your channels, and your margins, then hand back a straight read: where you're leaving money on the table, which model closes the gap, and what the first ninety days look like.
What to send us
Product line, price positioning, channels you sell through today, and volume. That's enough for us to size the opportunity and bring a proposal to your table.
sales [at] tpl · gr · NDA on request
